What We Do
We leverage our expertise in YouTube video marketing, including content creation, video/product optimization and advertising in an integrated way—to build existing brands or develop and launch innovative products. Molio uses optimized YouTube specific content to engage target audiences with videos people want to see and share.
The Molio platform capability spans across product or service offerings where the focus is:
Brand-building by creating high levels of awareness
and view amplification
Driving conversion and hard sales
Free and/or paid digital goods
digital downloads, ticket sales, concerts or events
Product launch qualification
whereby extensive data through the video analytics helps determine optimal pricing and messaging prior to a scaled launch.
All our services are offered at industry leading cost and require much less time than traditional methods.
What is the problem to be solved?
How does Molio solve this problem?
Brand-building with Existing Products/Services
We create or modify existing video with our own full service creative agency with a swanky in-house video production team. Our integrated model couples great creative with the Molio Software, driving predictable, sustainable results to build brands online.
New Product Launch Qualification
Utilizing our proprietary model, Molio can qualify and launch a product, service or entertainment idea, delivering key information on:
- Target audience – who is actually viewing or buying the product
- On- and offline demand modeling
- Optimal pricing and preferred messaging
Reasons to believe
Our model with video optimization and programmatic media spending improves ecommerce view to conversion rates:
50-200% above baseline.
We deliver retail lift (increased retail consumption) versus control between 40-80%!
- We have insights and experience that others don’t.
- We’ve been doing this longer than most anyone on YouTube – 5+ years.
- We have proven results on our own brands and our partner brands.
- A multi-million dollar company built from scratch using only YouTube.
- 5 consecutive years of growth.
- 60 million total view directly attributed to Molio.
- $2.5 million in online sales in year one.
- 35 million total views directly attributed to Molio.
- Increased conversion per view rate by 76%.
- 45 million total views directly attributed to Molio.